he Sale of Your Home Can Hinge on Your Agent's Experience and ExpertiseIf you’re thinking about selling your home, then finding a good listing agent should ideally be at the top of your list. But, while most any agent would likely be happy to take on the task, it is important to do some research before you sign on the dotted line of a listing contract.

While real estate agents are in the business of helping clients buy and sell homes, the reality is that not all agents are exactly alike. For example, while some real estate professionals may focus on finding the perfect home for a buyer, others may focus more on marketing and selling the properties that they have listed.

This can entail much more than just simply putting a For Sale sign in the yard and hoping for the best. In fact, far from it.

A good listing agent will actually come up with an overall marketing plan for your property. This plan will oftentimes entail strategically advertising the home both on- and offline, in addition to networking with other real estate professionals to see if they may have a potential buyer.

The agent should also be able to provide you with tips on how to “present” your home so that it shows in its very best light to potential purchasers. In this case, your agent may suggest reducing some of your photos and / or other knick knacks that you have in the home, as well as possibly even re-arranging furniture so that the home presents a “roomier” feel.

Your listing agent should also be able to provide you with a figure of your home’s current potential value, so that you can arrive at a listing price. Doing so can involve some calculations, so as to ensure that the price is fair for the seller, yet not so overpriced that it scares away any potential purchasers.

If you own a home in Bakersfield or the surrounding area and you’re considering putting it on the market, give us a call. We will provide you with a free, no obligation analysis of your property’s value, along with helpful tips on how to move forward.